BeeRoot Clarifying & Nourishing Shampoo is a 100% pure herbal formulation made with ZERO chemicals, ZERO sulfates, and ZERO artificial thickeners. Many commercial shampoos add synthetic chemical thickening polymers (like PEG, carbomers, and high salt) to artificially fake a thick texture — BeeRoot strictly refuses all chemical thickeners. Our shampoo relies exclusively on natural botanical extracts of Wild Reetha, Shikakai, fresh cold-pressed Beetroot, and Aloe Vera to cleanse hard water mineral salts, sebum, and grime while keeping your hair cuticles soft, healthy, and hydrated.